2025 | Holistic Yacht Interiors OÜGraphicDigitalWebsiteBranding

Holistic Yacht Interiors – unique identity for a unique consultancy

Holistic Yacht Interiors is a one-woman-consultancy embodied by Meeli Lepik that brings together the owner, the builder, and the operating crew to ensure a yacht that is stunning from bow to stern and impeccably functional.

Meeli’s expertise is both diverse and unique, so the main goal of this project was to create a clear and accessible service platform. Staying true to this essence, we developed a cohesive visual identity and a simple website to effectively spread the word.

Did you know that in the past, only those who had sailed their first 5,000 nautical miles could tattoo a swallow in the maritime world?

The logo of Holistic Yacht Interiors features the North Star, swallows, and a compass—symbols of purpose, determination, and Estonian heritage. The entire visual identity highlights wisdom, intuition, and experience.

Soomth sailing from here on out.

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Team

  • Keiu Grossberg Art director & graphic designer
  • Grete Hints Digital designer
  • Kadri Ann Mikiver Project lead

Partners

  • Dan Mikkin Brand strategist and service designer
  • Meeli Lepik Holistic Yacht Interiors